Quick Facts

At a glance.

Product Name

Sal

by HelloPartner.ai

Category

Private Mac Assistant

macOS menu bar app

Price

$4.99/mo (Mac) · $2.99/mo (iPhone)

Mac includes 14-day free trial · iPhone free during TestFlight Beta

Platform

macOS (Apple Silicon)

M3 or newer · macOS Tahoe 26.4.1 (latest required)

Distribution

Direct Download

Notarized .app via hellopartner.ai · Not on the App Store

Cloud Dependency

None

Sal runs 100% on-device. Your data never leaves your Mac.

Status

Open Beta

Public launch: June 1, 2026

Company

HelloPartner.ai

Independent · Orinda, California

Product Overview

What is Sal?

Sal is not a cloud AI running on your laptop. It is designed to run entirely on your Mac — embracing what that makes possible. Because Sal lives locally, she can read your Calendar, search your files by meaning, glance at your screen when you invite her, and remember only what you pin. She is tightly integrated with your work environment while keeping everything private and secure. Cloud assistants cannot do this without transmitting your data to remote servers.

Sal is a private AI assistant for the Mac that lives in your menu bar and runs entirely on your own device. She thinks using the same class of frontier AI models you'd find in ChatGPT or Claude — but unlike those products, she never sends a single word of your data to a cloud server. Everything happens on the Neural Engine inside your Mac, in real time, under your complete control.

Using an AI assistant today typically means consenting to a corporate data pipeline: your questions become training data, your files pass through remote servers, and subscription bills climb to $20–$50 every month whether you used it or not. Sal rejects that model entirely. Priced at just $4.99/month for Mac (with a 14-day free trial) and $2.99/month for iPhone (currently free during public TestFlight beta), Sal delivers unlimited and unrestricted usage, completely private by design, forever.

Sal is aware of your Mac in ways no cloud AI can be. She reads your documents overnight to understand what you're working on. When you invite her — with a keyboard shortcut or a push-to-talk button — she glances at your screen, responds, and immediately forgets what she saw. She manages your Calendar and Reminders with a natural-language command. She searches your files by meaning, not by filename. She generates images, answers questions, writes code, and drafts copy — all without a Wi-Fi connection.

When Sal needs to go further, she does so privately and automatically. She searches the web via DuckDuckGo — never a cloud AI's servers. She fetches and reads URLs you share. She searches your own past conversations to recall relevant context. And she makes all of these decisions autonomously, retrieving what she determines is most relevant rather than waiting to be asked. She also has a personality — or many. Sal ships with several built-in character profiles that can be renamed, recolored, and fully reconfigured.

Key Differentiators

Why Sal is different.

Nearly every AI assistant built for Mac users today is designed for enthusiasts — people comfortable choosing model quantizations, configuring runtimes, and debugging GPU memory errors. Sal was engineered for the other 99%. By embracing tight macOS integration instead of pretending to be a cloud service running elsewhere, HelloPartner.ai made privacy and depth non-negotiable from day one.

“Every professional in the country is making the same mistake right now — pasting confidential material into a consumer AI and assuming it stays private. The Heppner court said otherwise. Ignorance was never a defense, and now there is a ruling to prove it. We built Sal to solve this — a local AI that never sends your data anywhere, because there is nowhere to send it. There is no third party. There is no disclosure. Your confidentiality remains legally intact.”

Neil Balthaser

Founder & CEO, HelloPartner.ai

Demo Video

See Sal in action.

Screenshots & Media

Available for editorial use.

Sal's chat interface floating gracefully on the macOS desktop
Sal's primary interface — a focused dark-mode chat window that lives in your menu bar and appears exactly where you need it.
↓ Download full-resolution image
Sal finding documents by meaning — semantic file search
Semantic file search: Sal finds documents by what they mean, not what they're named.
↓ Download
Sal managing the macOS Calendar app with a natural-language command
Calendar integration: Sal reads and writes to the macOS Calendar app directly, with no cloud relay.
↓ Download
Sal interacting with the macOS Reminders app using a natural-language command
Reminders integration: Sal writes tasks directly to macOS Reminders — no third-party sync, no cloud. Already on your iPhone.
↓ Download
Sal using Ephemeral Sight — the user explicitly invites Sal to glance at the screen
Ephemeral Sight: Press Shift+Cmd+Return (or force-press PTT while dictating) to invite Sal to glance at your screen. She sees, responds, and forgets. Your desktop is never monitored passively.
↓ Download
Sal answering a question about a pinned document while the user browses Finder
Document awareness: Sal reads a pinned PDF and answers questions about it — while you keep working in Finder. Everything stays on your Mac.
↓ Download
Edna — one of Sal's built-in personality profiles
Personalities: Sal ships with multiple built-in character profiles, each fully rebrandable.
↓ Download

All screenshots are approved for editorial use with attribution to HelloPartner.ai. High-resolution originals are available upon request. Do not crop, composite, or alter screenshots beyond standard color correction.

Technical Specifications

Under the hood.

Read the full technical specification
Specification Detail
AI Models (on-device) Best-in-class open-weight models, frontier-generation · Details available to verified press upon request · Not disclosed publicly
Image Generation On-device diffusion model, optional (large download) · Details available to verified press upon request
Inference Engine Custom-built, proprietary inference engine built directly on Apple MLX · Centralizes all modalities (language, vision, voice, image) in a single engine · No third-party runtime dependencies
Minimum Hardware Apple M3 · 16GB unified memory
Minimum OS Latest version of macOS — currently macOS Tahoe 26.4.1. Users must be fully up to date.
Storage Required ~24GB (models + app bundle)
Network Requirement None (after initial model download). Fully air-gapped capable.
macOS Integration Calendar · Reminders · File System (semantic indexing) · Screen (Ephemeral Sight, explicit-invite only)
Information Retrieval Web search via DuckDuckGo (private, no tracking) · URL content ingestion · Past conversation search · All retrieval is autonomous and on-demand
Privacy Architecture Zero cloud telemetry · Zero data collection · No account required · No training on user data
Licensing Mac: $4.99/month (14-day free trial) · iPhone: $2.99/month (free in TestFlight Beta)
Updates Automatic via Sparkle (appcast-based) · No usage tracking in update checks
Distribution Direct download · Notarized & code-signed · Not on App Store

About the Founder

Neil Balthaser.

Neil Balthaser is a 20-year veteran of enterprise software who loves creating innovative products that change the world. He founded Intellogo (acquired in 2018), where he pioneered the “Conversation as a Platform” model – connecting developers to end users through artificial intelligence and machine learning. He also held senior level executive positions at Adobe and Barnes & Noble. A builder by nature, Neil has seen every wave of this industry: chatbots, voice assistants, cloud-based AI services. A solo tech founder and strategist, Neil built Sal because he needed a local AI assistant with her capabilities badly enough to code it. As such, he’s fully committed to building a local AI assistant for knowledge workers built with compute sovereignty and professional utility in mind.

About HelloPartner.ai

Company boilerplate.

Standard Boilerplate — please use verbatim

HelloPartner.ai is a software company dedicated to building private AI for solo founders, consultants, creative pros, and knowledge workers who work professionally using a Mac. Founded by a retired solo founder who needed an AI assistant that could provide both compute sovereignty and professional utility, the company’s flagship product, Sal, is a local AI assistant that lives in the macOS menu bar and runs entirely on Apple Silicon— with no cloud dependency, accessible low-cost pricing ($4.99/month for Mac, $2.99/month for iPhone), and no data collection of any kind. Sal is the only consumer AI product that has built its own inference engine directly on top of Apple’s MLX framework — the same low-level GPU/Neural Engine libraries Apple engineers use internally. As a local AI assistant that lives on a user’s machine, Sal carries context natively across weeks and projects - enabling knowledge workers the ability to work privately alongside an AI collaborator in any context sans a server connection. For more information, visit HelloPartner.ai.

Media Contact

Let's talk.

Press & Media Inquiries

We welcome interviews, demos, product reviews, and editorial access. Embargo requests will be honored. We can typically facilitate screen-sharing demos for review purposes — please reach out to schedule one.


For review units (early access builds), press assets, or additional high-resolution photography, please contact us directly.

Typical response: within 24–48 hours